Trump ultimately defaulted, surrendering ownership of the airline to his creditors. Two years after he launched Trump Shuttle, the airline wasnt making enough money to even cover the 1 million monthly interest payment on his loan. He slapped a TRUMP decal and some gold bathroom fixtures on the commuter planes that flew between New York, Boston and Washington, D.C., but customers werent charmed. We value his brand at just 125 million.) In practice, Trump has repeatedly stood for half-baked schemes, shoddy work and sketchy characters. Per Forbes, Trump claims that his brand and brand-related deals are worth some 3.3 billion. Most Trump-branded projects and products are built and sold by third parties, and Trump only makes a relative sliver of money off them by licensing his name.īy Trumps measure, his name is his most valuable asset. One reason he may be reluctant to put his tax returns out there is that he doesnt actually own a significant portion of his empire, a fact he has tried to obscure through language in some of his licensing agreements. That lawsuit was thrown out.) Forbes editors also say Trump regularly lobbies them to increase the magazines estimates of his wealth. Hes repeatedly threatened to sue individuals who speculate hes exaggerating about his riches, and he once even made good on such a threat, suing the author of the 2005 book TrumpNation for estimating that his empire was worth as little as 150 million. If theres one thing Trump is more sensitive about than his baby carrot fingers, its his net worth. The Federal Election Commission disclosure form filed by Trumps campaign offers a somewhat more conservative estimate of 8.7 billion, while Forbes pegs his fortune at more like 4.5 billion. His fortune may well be considerably smaller than he says it is.Īnd 3) his business record is less sterling than he suggests.
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